Coach Smarter: Health Coaching Simplified
You became a health coach to change lives, but now you’re trying to figure out how to stand out, deliver real results, and build a sustainable business without drowning in all the details.
Maybe you’re unsure how to coach effectively, overwhelmed by the endless marketing advice, or struggling to balance it all while still staying true to your mission. You’re passionate about helping others, but you didn’t expect building a coaching business to feel this confusing.
That’s where Coach Smarter comes in. I’m Stephen Box, National Board Certified Health & Wellness Coach and founder of Unshakable Habits. With more than a decade of experience, I know that thriving as a coach isn’t about doing more—it’s about focusing on what matters most: developing your coaching skills, finding your unique voice, and simplifying your business so it works for you.
Each week, I’ll help you sharpen your coaching, stand out in a crowded field, and create a sustainable coaching business that aligns with your life. If you’re ready to become a better coach and finally feel confident in your approach, hit the + follow button and join me every week on Coach Smarter.
Coach Smarter: Health Coaching Simplified
What Successful Health Coaches Know About Niching Down
In this episode of Coach Smarter, Stephen Box breaks down the power of niching down for health coaches.
He explains why having a specific niche is the difference between struggling to find clients and having a waitlist.
Stephen shares practical steps to identify and refine your niche, blend demographics with psychographics, and test your messaging to stand out in a crowded market.
If you're tired of trying to help everyone and ready to draw your line in the sand, this episode will give you the clarity you need to move forward confidently.
By the End of This Episode You'll Know:
- Why general messaging fails to connect with potential clients.
- The difference between demographics and psychographics—and how to use both.
- Practical steps to identify and test your niche.
- Overcoming common fears about niching down, such as losing clients or choosing the wrong focus.
- How starting specific helps you stand out and build a thriving business.
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